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Word-of-Mouth Referrals Build “Buzz”

February 9, 2009
There is no better form of advertising than word-of-mouth referrals—personal referrals from people whose opinions others trust and respect. Small business owners are among the biggest beneficiaries of word-of-mouth referrals and they require no advertising or marketing budget!

While you can’t control how and when referrals come about, there are ways to start and sustain a positive buzz about your business.

Here are seven ways to create high-value, low-cost word-of-mouth referrals.

 

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