Word-of-Mouth Referrals Build “Buzz”
February 9, 2009
There is no better form of advertising than word-of-mouth referrals—personal referrals from people whose opinions others trust and respect. Small business owners are among the biggest beneficiaries of word-of-mouth referrals and they require no advertising or marketing budget!
While you can’t control how and when referrals come about, there are ways to start and sustain a positive buzz about your business.
Here are seven ways to create high-value, low-cost word-of-mouth referrals.